Creactivity

INSTITUTIONAL PARTNERS

2020 PARTNERS

Crea©tivity's
numbers

Years of design events

Students in the workshop

Engaged institutes

Years of Crea©tivity

Speakers/Guests

Live Stream

1 Crea©tivity Open
Conference

November 19th

3:00 - 5:30 pm

The works will be opened by the institutional greeting of Creactivity 2020 partners: Francesco Mori (Municipality of Pontedera), Riccardo Costagliola (Piaggio Foundation), Francesco Fumelli (ISIA Florence), Alessandro Bertini (Modartech), Alberto Mazzoni (Sant’Anna High School),
Marco Giusti (Pont-Tech), Valter Tamburini (ISI Foundation).

The Open Conference will host the guests through live streaming (Facebook channel and website). Projects and design issues will be exposed in an age marked by profound changes, which leave space for a review of the design processes and innovation scenarios in the field of Mobility Design, Product, Fashion, Communication, and Creative Engineering.

Q&A session to follow

2020's speakers

Denis
Santachiara

Designer, lecturer ISIA Florence

Alberto
Mazzoni

Sant'Anna School of Advances Studies | Biorobotica Department

Josef
Kallo

Aerospace Research | H2Fly, Germany (in English)

Carl-Oscal
Lawaczeck

OceanSky Cruises CEO, Sweden (in English)

Matteo Minà

Professor at Istituto Modartech, MF Fashion journalist

Sharon Greenberg

Education | MOFET Institute, Israel (in English)

Biagio Cisotti

Product designer, Art director

2 The WorkOut

November 19th
5:30 pm

The Workout

Once again this year the WorkOut, Creativity’s workshop will be presented from 5:30 p.m to 6:00 p.m by the coordinator Angelo Minisci.
It is aimed at both students of the Higher Schools and those of the Universities and Academies. The WorkOut workshops are pre-enrolled, with up to 25 students per area.
Unlike previous editions, participants will be able to work on the projects (individually or in a group) for six days (November 19-25), with the possibility to receive assistance from tutors through a closed Facebook group. Students will be able to work on the projects until Wednesday, November 25. The files, in digital format (PDF), must be received by 6:00 p.m in the mode indicated in the WorkOut section of the Creactivity site.

The awards

The awards for the selected projects will take place online on Friday 27 November at 4.30 p.m.

Two winners will be selected for any area: one for high school, one for universities. The winners will be honored with the Creativity WorkOut Diploma (assigned to students and schools) and published on the website and social channels.
Two special prizes will also be awarded: a Fashion/Communication study grant provided by Modartech Institute
an award in publications and subscriptions provided by ISIA Florence.

Mobillity & Product Design
Workshop

by ISIA Florence

A workshop focusing on product design and sustainable mobility

Fashion & Communication Design Workshop

by Modartech Institute

A workshop dedicated to the world of fashion and visual communication

Creative Engineering
Workshop

by Sant’Anna High School – BioRobotica Intitute

Applying design principles in high-tech and bio-robotics environments

3 Self-entrepreneurship Workshop

November 20th
4:00 p.m - 5:30 p.m

Workshops and talks dedicated to the most sensitive phase of post-student life: employability through self-entrepreneurship and project communication.

By Pont-Tech, Camera di commercio of Pisa and ISI Foundation.

Business Plan
…this unknown

By:
Patrizia Costia
ISI Foundation

Business Model Canvas
… design your business

By:
Andrea Puccini
Pont-Tech

Do business?
It's a piece of cake!

By:
Nico Cerri
Polo Tecnologico Lucchese

Speaking of the pitch...ideas and tips to catch the attention

By: Gaia Orlandi
Polo Tecnologico Navacchio

The Contest and the Award

Interested participants will be able to produce a 3-minute video pitch with the presentation of their business idea.

The videos will be evaluated by a jury. The contest winner will have the opportunity to meet the speakers of the workshop, the Entrepreneurship Task Force, by video call.

4 Intellectual Property,
or copyright in creativity

November 20st
11:00 a.m - 11:30 a.m

A videoconference on copyright and intellectual property. A session of questions will conclude.

By Olga Venetska, Intellectual Property Consultant (in English)

5 Portfolio review

November 27th
3:00 p.m

The Portfolio Review will be an opportunity for students to submit their portfolio and discuss it together with a group of industry experts.

The portfolio review for Fashion & Communication Design area by Istituto Modartech.
The portfolio review for Mobility, Product & Communication Design area by ISIA Firenze.

To take part in the Portfolio Review, participants will have to submit their portfolios by Wednesday, 18 November to portfolioreview@progettocreactivity.com

6 WorkOut Award

November 27th
4:00 p.m

The WorkOut twinners will be announced via a live streaming video,
which can be interacted with through comments on the Facebook channel.
Lead by Angelo Minisci.

7 Exhibitions
[ Design Area ]

Creactivity VR Exhibition 2020

For the 15th edition, Creactivity offers a remote theater exhibition that can be viewed through a virtual reality platform: Academic Partners will propose a selection of projects in a digital space.
No special software is required, rooms can be viewed online from Creactivity.